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Advertising markets in everything

I wonder if this idea will last:

A new hot dog stand is being built on the West Side, and when it opens, the people behind the counter could be ex-convicts.

As CBS 2's Vince Gerasole reports, the restaurant is controversial, not because of the felons, but the two words on the outside of the building.

Felony Franks is Jim Andrews' new hot dog stand, currently under construction on a busy West Side corner, decorated with freshly painted wieners donning prison garb and a ball and chain, proclaiming "food so good it's criminal."

The full story is here and I thank John de Palma for the pointer.

Posted by Tyler Cowen on May 4, 2009 at 02:38 PM in Food and Drink, Law | Permalink

Comments

The Delancey Street Restaurant in San Francisco that is staffed by ex-felons is pretty decent... they're much subtler about it, though!

Posted by: Kat at May 4, 2009 4:31:20 PM

I applaud the intent, but the execution is like school on Sunday.

Posted by: Emily at May 4, 2009 5:36:56 PM

Dressing up in costumes to hawk a food joint is old-school marketing. New school marketing distills everything down to just two elements: meat and lasers.

Posted by: Ironman at May 4, 2009 6:05:28 PM

Ther is a "Felony Franks" hot dog stand in Chicago

Posted by: ThomasH at May 4, 2009 6:33:12 PM

felons, ok, but are they buddhists?

Posted by: babar at May 4, 2009 8:54:07 PM

Why pre-judge? If the food is decent and so are the prices, it'll last.

Posted by: glenn at May 5, 2009 4:55:18 AM

In NY the hot dog would have to be dressed up like a Wall street banker to match the "felon" tag.

Posted by: Road Trip Planner at May 7, 2009 8:36:54 PM

The Delancey Street Restaurant in San Francisco that is staffed by ex-felons is pretty decent... they're much subtler about it, though!

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